What Are The Qualifications For This Role?
You are obsessed with marketing and are always thinking of new ways to get the right message in front of the right people. You are a lifelong learner and you never think you have all the answers. You actively seek out new learning opportunities (books, courses, events, etc.) to develop yourself and improve your skills.
You get immense satisfaction from producing killer results, and you can't sleep well at night when ad campaigns aren't performing well. Mentally, you take your work home with you and have a hard time shutting it off. You dream in charts, CPAs, and ROIs.
You could happily spend all day inside the Google Ads interface staring at numbers, analyzing data, and identifying problems and solutions. You know your way around the dashboard better than anyone.
You have experience managing YouTube Ads campaigns with $1000+ daily ad spend. More specifically, you have experience running YouTube Ads to webinars that promote online courses and high-ticket coaching programs.
You are looking for massive career growth. You want to be part of a world-class team at a company that offers huge internal growth opportunities. (We are not looking to outsource to another agency or freelancer/contractor.)
You are a master of customer targeting. You know the ins and outs of how to use behavioral and contextual targeting to put ads in front of the people who are most likely to buy.
You know what makes a great video ad great. You understand ad frameworks and persuasion and can assist with scripting winning hooks and ads.
You are comfortable and proficient with technology and with learning new tools. You must be a fast learner.
You have extensive knowledge of retargeting strategies. You know how to utilize video in-stream ads, video discovery ads, Google display ads, and Google search ads to help maximize the value of warm traffic. (BONUS: You are familiar and experienced with running retargeting campaigns on other ad platforms like Facebook, LinkedIn, etc.)
You are extremely detail-oriented and terrified of making mistakes. You double- and triple-check your own work until you are confident that it is free of errors. When you do make mistakes, you own up to them and implement systems to prevent similar mistakes in the future.
You take extreme ownership of your responsibilities, you take pride in your work, and you are driven to succeed.
You are a great problem solver and can figure things out on your own. You love the feeling you get when you find a solution to a tough problem. You implement and take action with minimal direction.
*Don't meet all of the above qualifications, but you're eager to learn and still think you have a lot to offer? Then we still want to hear from you! Fill out the application form below and be honest about your experience level. We may have a place for you as we're looking for talented junior media buyers, too!